Stéphanie, Product Head
for a big brand
« I like to place emphasis on the identity of the origin of the meats in my stuffed pasta range of products, but sometimes I have my work cut when trying to give the green light to purchases due to costs relating to traceability! »
Beef meat is purchased in frozen 25kg (3.94 stone) blocks and comes from many cutting rooms in Ireland and in France (it is defrosted before use). Pork meat is purchased fresh in Spain from a slaughterhouse. All of the meats are minced on a production line and then mixed with stuffing ingredients. Sometimes hard substances or nerves are found, which causes line stoppages.
ActiMeat was consulted about the range of stuffed pasta which employs beef/pork in relation to a specific supply of 1,000 tonnes.
of geographical origin
ActiMeat provides beef meat and pork meat which comes from an integrated network of livestock farming, slaughtering and of course processing..
Thus the identification of geographical origin will be stressed by means of marketing arguments regarding animal wellbeing, livestock farming and slaughtering conditions and the people involved in cutting.
of raw materials
ActiMeat and its ISO 22000-certified manufacturing site guarantee that raw materials are reserved, tested and traceable.
Farmers are thus guaranteed business by means of an audited list of specifications, which in addition to economic performance, confers a societal aspect to the brand.
ActiMeat produces raw minced beef and minced pork meat, which guarantees:
Standardisation of the percentage of meat incorporated, of the percentage of fat and of collagen out of protein in the formula, and a reduction of hard substances and nerves by means of the manufacturing procedures which are used.